• Raising brand awareness
  A campaign may aim to increase brand recognition and visibility to attract new customers.
• Generating leads
  A campaign may aim to capture customer information, such as email addresses or phone numbers, to generate leads and build a customer database.
• Increasing sales
  A campaign may aim to increase product sales, either by promoting new products, offering discounts, or creating a sense of urgency to encourage customers to buy.
• Building customer loyalty
  A campaign may aim to build customer loyalty by creating a strong emotional connection with the brand, such as through storytelling or cause marketing.

Services offered cover the following areas:

• Internet niche research, advanced keyword competitiveness analysis and keyword strategy;
• On-page and off-page search engine optimization for enhanced Web visibility;
• Advanced and site-specific optimization techniques;
• Website structural optimization;
• Rank monitoring and ranking trends analysis;
• Setting up link partnerships, improving link popularity and external site theme;
• Site quality assessment and site quality management;
• Web Analytics, visitors' behaviour analysis;
• Website conversion and ROI analysis and improvement;
• Advanced PPC strategies;
• Advanced Bid management;
• Setting up, running and analysing e-mail marketing campaigns;
• Setting up affiliate programs and optimizing their performance.